> For the complete documentation index, see [llms.txt](https://midle.gitbook.io/midle/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://midle.gitbook.io/midle/what-is-midle.md).

# What is Midle?

<figure><img src="/files/vNZ4QNOabkcBkO4XY4Ax" alt=""><figcaption></figcaption></figure>

🏆 Users earn rewards by completing basic social media and on-chain tasks with Midle.

💯 Brands turn their target audience into loyal users by creating these tasks.

***

Let's look at it in more detail. But first:

### CHOOSE YOUR SIDE

{% content-ref url="/pages/tzRakvJLRrjYgDL6TPEJ" %}
[For Brands](/midle/getting-started/for-brands.md)
{% endcontent-ref %}

{% content-ref url="/pages/0g0ndOpmGlb7iL6LxSiT" %}
[For Users](/midle/getting-started/for-users.md)
{% endcontent-ref %}